I’m Noa, the founder of Overcome.

 

I grew up moving between countries, but the hardest part wasn’t the movement itself. It was the instability that came with it. Loss, family restructuring, and starting over in unfamiliar cultures.

 

I learned how to adapt quickly. But getting used to adapting doesn’t mean you’re okay. Surviving isn’t the same as living.

 

Over time, that pressure turned into anxiety and sleepless nights. And yet, what stayed with me most were the smallest ones: a hug, a sense of comfort that didn’t need to be earned. 

 

Those moments mattered more than I realized.

 

The Overcome cushion was born from my experience, and now it exists to bring peace. Not to replace people. Not to erase anyone’s story. But to offer a gentle presence for anyone carrying their own quiet heaviness.

 

Because sometimes, the most powerful thing you can give yourself is the feeling of

being held.

 

That is why, at 17, I chose to build Overcome.